WHITE PAPER - Online marketing needs to be coordinated and consistent with marketing communication and business objectives. SDL Tridion provides unique opportunities to coordinate communications through different channels, across sites and different countries. SDL Tridion enables marketers, technical staff, and corporate communicators to collaborate as well.
Posted: July 28, 2010 | Published: July 27, 2010


Topics:  Campaign Management Software | Cost Benefit Analysis | Customer Profiles | eBusiness | eCommerce | Email Marketing | Marketing | Online Marketing | Personalization | Web Content Management

WEBCAST - CCM helps businesses transform routine business documents into communications that truly enhance the customer experience. CCM is an integrated end-to-end solution that enables companies to create, manage and deliver effective multichannel communications all while reducing the cost of communicating with and providing superior service to customers.
Posted: July 6, 2010 | Premiered: July 6, 2010


Topics:  CRM | CRM Best Practices | Customer Data Integration | Customer Profiles | Customer Satisfaction | Customer Self-Service | Customer Service | Customer Service Best Practices | Email | Financial Statements

CASE STUDY - Read this paper to learn how using the CA Wily Application Performance Management (APM) solution consisting of CA Wily Introscope® and CA Wily Customer Experience Manager™, JN Data better manages Web applications through faster diagnosis of problem root causes in its customers’ heterogeneous environments.
Posted: March 5, 2010 | Published: February 19, 2009


Topics:  Application Performance Management | Customer Profiles | Customer Service | Performance Testing | Web Application Security | Web Applications Management | Web Applications Software

WHITE PAPER - This paper will provide a list of questions that should be considered and reviewed during any project designed to deliver a 360-degree view. The paper then explores how information sharing and identity resolution combine to show the connection between MDM and enterprise customer-centricity.
Posted: January 22, 2010 | Published: January 22, 2010


Topics:  Business Intelligence | CRM | Customer Data Integration | Customer Data Management | Customer Profiles | Customer Retention | Customer Satisfaction | Data Management | Master Data Management | Project Management

WHITE PAPER - Download the Oracle CRM White Paper, "Winning in Today's Environment: Six Imperatives for the Chief Sales Officer," to learn how you can deploy several best practices to achieve unparalleled sales success in your organization.
Posted: October 20, 2009 | Published: October 1, 2009


Topics:  CRM | CRM Analytics | CRM Analytics Software | CRM Best Practices | CRM Software | Customer Profiles | Dashboards | Reporting Software | Sales | Sales Channels | Sales Representatives

WHITE PAPER - This technology brief highlights how BI applications can integrate information across data sources and departments, provide a single, integrated view of customer and enterprise information, and enable greater alignment of decisions and execution to drive higher customer profitability and share of wallet.
Posted: October 12, 2009 | Published: December 1, 2007


Topics:  Business Intelligence | Business Intelligence Software | Business Performance Management | Business Performance Management Software | Customer Profiles | Oracle (Product)

WHITE PAPER - This technology brief highlights how BI applications can integrate information across data sources and departments, provide a single, integrated view of customer and enterprise information, and enable greater alignment of decisions and execution to drive higher customer profitability and share of wallet.
Posted: October 12, 2009 | Published: December 1, 2007


Topics:  Business Intelligence | Business Intelligence Software | Business Performance Management | Business Performance Management Software | Customer Profiles | Financial Management | Oracle (Product)

WHITE PAPER - According to the 2009 COLLOQUY Loyalty Marketing Census, while the average household is enrolled in 14.1 loyalty programs, they're only active in 6.2 programs. In fact, poorly implemented loyalty strategies can actually diminish customer loyalty. So what do you do? Find out in this new complimentary white paper by Peppers & Rogers Group and Oracle.
Posted: October 2, 2009 | Published: October 2, 2009


Topics:  CRM | CRM Best Practices | Customer Loyalty | Customer Profiles | Customer Satisfaction | Customer Service

WHITE PAPER - As social networking sites explode in popularity, the hype and interest continue to build. But sorting the fact from the hype can be a challenge. This paper discusses tangible ways that organizations can extract measurable business value from social networking by leveraging it in conjunction with Customer Relationship Management (CRM) solutions.
Posted: September 14, 2009 | Published: June 9, 2009


Topics:  Blogs | CRM | CRM Analytics | Customer Interaction Services | Customer Loyalty | Customer Profiles | Social Computing | Social Networking | Web 2.0

WHITE PAPER - Read this white paper to learn how investing in a new loyalty solution or improving your existing one will enable you to truly differentiate your business around the customer experience and drive lasting relationships.
Posted: June 10, 2009 | Published: June 10, 2009


Topics:  Business Environment | CRM | Customer Loyalty | Customer Profiles | Customer Retention | Customer Satisfaction | Customer Service | Customer Service Best Practices | Oracle (Product) | Sales

WHITE PAPER - For communications companies - whether focused on telecommunications services or media content - these are challenging times. Markets are saturated with new offerings, and margins continue to diminish. In response, communications service providers (CSPs) are concentrating on improving offers of voice, content, and data services.
Posted: April 27, 2009 | Published: April 27, 2009


Topics:  Analytic Applications Software | Call Center Management | CRM | CRM Best Practices | CRM Software | Customer Loyalty | Customer Profiles | Real-time Analytical Software | Revenue Projections | SAP (Product)

WHITE PAPER - Leadership teams in today's strongest sales groups have discovered best practices to achieve exponential results. This SAP Executive Insight looks at leading-edge companies and examines how they excel in areas where most sales organizations struggle.
Posted: April 27, 2009 | Published: April 27, 2009


Topics:  CRM | CRM Best Practices | CRM Software | Customer Profiles | Sales | Sales Representatives | SAP (Product) | Strategic Planning